Thursday, March 1, 2018

P&G Slashed Digital Ad Spending by $200 Million Last Year

After publicly pressuring major technology platforms to help clean up the online ad market and fork over more information about the effectiveness of digital ads, Procter & Gamble slashed its spending on digital advertising by more than $200 million last year.

from WSJ.com: US Business http://ift.tt/2CQSfni
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