Friday, February 10, 2017

Facebook Agrees to Audit of its Metrics Following Data Controversy

Facebook has pledged to undergo audits by the media industry’s measurement watchdog, the Media Rating Council, people familiar with the matter say, a move that will likely please ad-industry executives who are skeptical of the tech giant’s data-reporting practices.

from WSJ.com: US Business http://ift.tt/2kRRQtM
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